Yuchao Ma

7 papers at tracked venues · 7 at CORE A* · active 2025–2026

Venues

Qi Qi

×7

Yuejia Dou

×3

Bingzhe Wang

×3

Jian Xu

×2

Yuhan Wang

×2

Zhiyuan Su

×2

Weian Li

×2

Changyuan Yu

×2

Shuai Dou

×1

Tianyu Wang

×1

Zhilin Zhang

×1

Chuan Yu

×1

GAM: A Generative Auto-Marketing Framework in Online E-commerce Platforms
WWW 2026 ·
Yuejia Dou
,
Shuai Dou
, Yuchao Ma,
Bingzhe Wang
,
Tianyu Wang
,
Zhilin Zhang
,
Chuan Yu
,
Jian Xu
,
Qi Qi
IMPACTNet: Unifying Auto-bidding in End-to-End Merged Auctions
SIGKDD 2026 ·
Yuhan Wang
, Yuchao Ma,
Liang Zhang
,
Ziyuan Wang
,
Zhiyuan Su
,
Qi Qi
,
Yafei Wang
,
Xu Li
,
Yuyao Liu
,
Pengjie Wang
,
Jian Xu
,
Bo Zheng
SACO: Sequence-Aware Constrained Optimization Framework for Coupon Distribution in E-commerce
AAAI 2026 ·
Li Kong
,
Bingzhe Wang
,
Zhou Chen
,
Suhan Hu
, Yuchao Ma,
Qi Qi
,
Suoyuan Song
,
Bicheng Jin
A Context-Aware Framework for Integrating Ad Auctions and Recommendations
WWW 2025 · Yuchao Ma,
Weian Li
,
Yuejia Dou
,
Zhiyuan Su
,
Changyuan Yu
,
Qi Qi
GenAuction: A Generative Auction for Online Advertising
AAAI 2025 · Yuchao Ma,
Ruohan Qian
,
Bingzhe Wang
,
Qi Qi
,
Wenqiang Liu
,
Qian Tang
,
Zhao Shen
,
Wei Zhong
,
Bo Shen
,
Yixin Su
,
Bin Zou
,
Wen Yi
,
Zhi Guo
,
Shuanglong Li
,
Lin Liu
On Designing the Optimal Integrated Ad Auction in E-commerce Platforms
AAAI 2025 · Yuchao Ma,
Weian Li
,
Yuhan Wang
,
Zitian Guo
,
Yuejia Dou
,
Qi Qi
,
Changyuan Yu
Optimal Auction Design in the Joint Advertising
ICML 2025 ·
Yang Li
, Yuchao Ma,
Qi Qi